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Litepaper
Engage. AmpliFi. Earn
Discover how Boon is redefining community engagement in Web3 with its innovative AmpliFi model and powerful utility token.
📚 Table of Contents 📚
Why Now?
Our Journey
The Diffusion Model
Community Set-Up and Mission Creation
Key Benefits: Projects, Protocols, and Creators
Key Benefits: $BOON Token Holders
An Introduction to Boon
Boon is an engagement platform purpose-built for the next generation of Web3 communities that converts social activity into real economic value.
Our proprietary AmpliFi model, an improvement on traditional SocialFi principles, leverages peer-to-peer marketing, micro-influencing, and superfandom to empower projects, protocols, and creators to grow, engage, and reward their communities at scale.
Why Now?
In Web3, building and sustaining an active, loyal community post-launch poses a significant hurdle that has yet to be vaulted.
As adoption grows and Solana provides the infrastructure for scalable, low-cost interactions, the need for a platform that brings lasting utility and alignment to the heart of community building is vital.
This is the problem Boon is looking to solve.
Boon addresses this need, not as a gimmick or short-term hype engine, but as a sustainable, transparent system that transforms attention into action and participation into value.
Our Journey
From our early beginnings on the Rujira Network, Boon has experienced considerable traction, helping multiple Web3 projects reach a new audience, grow their user base, and increase social engagement.
Read our first article to find out more about our impact.
Following this successful proof-of-concept, we have now migrated fully to Solana and formed a strategic partnership with Distribute, a leading no-code launchpad.
Together, we’re building a powerful growth flywheel for projects, protocols, communities, and creators.
Boon: Meet The Team
Led by a fully doxxed and deeply experienced team, Boon brings together expertise across entrepreneurship, creative media, blockchain technology, and community strategy united by a shared mission to redefine engagement, ownership, and opportunity in Web3 communities.
Ian Kerr (CEO/Founder) A serial entrepreneur, a proven founder with extensive experience in music, management, travel, logistics, and events.
Joe Crossley (CCO) Visionary new media artist known for work at Burning Man, Ibiza Light, and Glastonbury festivals.
Andy Raisen (Ecosystem & Partnerships / Co-Founder) 20+ years in business development, with 3+ years in Web3 and blockchain-based projects.
Amber Ghaddar (Exec Chair) Founder of AllianceBlock and the 200bn Club, listed in Fintech Times Top Women in Crypto 2022.
Tengiz Meskhi (CTO) Cambridge graduate and Forbes “30 Under 30” awardee, ex-McKinsey & Ford engineer.
Boon: The Revenue Model
Boon’s ecosystem generates value through two primary revenue streams:
The Diffusion Model: A token-based transaction fee system that rewards holders and fuels platform growth
Mission Creation Platform: A subscription-based model allowing creators and projects to launch and track incentivized social engagement
Together, these create a self-sustaining ecosystem where community engagement generates ongoing rewards for participants and holders alike.
The Diffusion Model
Boon introduces a practical utility model that moves beyond speculation.
Every $BOON transaction triggers a 10% diffusion fee, which is distributed as follows:
2% to the Raydium liquidity pool, strengthening token stability
5% to $BOON holders, proportional to holdings
2% for ongoing development and marketing
1% to support Distribute’s social incentives
Only wallets with >5000 liquid $BOON tokens will be eligible for diffusion rewards, with team, treasury, marketing & LP wallets excluded from these benefits. This targeted approach increases the reward pool for genuine holders, amplifying value for the active $BOON community.
This diffusion model not only bootstraps liquidity and incentivizes long-term holding through a continuous revenue stream to holders, but also reinforces Distribute’s launchpad by aligning user incentives with the projects’ goals.
The Mission Creation Platform
Boon’s flagship product is a mission platform that allows projects, protocols, and creators to launch, track, and reward social engagement, all powered by the $BOON token.
Take a look at our platform here.
Mission Tiers
Standard Mission
X API Verified: Coming Soon
Manual Verification: $20 equiv. of BOON
Featured Mission (priority listing on platform)
X API Verified: Coming Soon
Featured Mission (manual verification): $40 equiv. of BOON
Deluxe Package
Fully Managed Campaign: $99 BOON
Includes platform promotion, a verified X post, and a featured community email
Pricing launched in USDC, which will auto-buy $BOON. 20% of all $BOON used for missions is permanently burned, introducing ongoing deflationary pressure into the token economy.
Key Benefits: Project, Protocols, and Creators
Builders utilizing the Boon platform will unlock powerful tools to scale their communities and activate early adopters. Benefits include:
Fast-track user acquisition and investor visibility
Direct engagement through gamified social actions
Easy airdrop integration for loyal supporters
Access to Solana-based prize pools
We are offering free community set-up and mission creation to our partner projects, protocols, and creators until the end of July 2025.
Want to AmpliFi your audience? Get in touch here.
Key Benefits: $BOON Token Holders
Holding $BOON means owning a piece of the ecosystem’s value flow. Benefits include:
Passive rewards via the diffusion model
Increased token value from mission burns and transaction volume
Access to exclusive gamified experiences/leaderboards (coming soon)
Long-term exposure to platform growth and protocol adoption
In short, Boon isn’t just a product, it’s the social engine for projects, protocols, communities, and creators.
Boon: The Tokenomics Model
Tokenomics are the backbone of every successful protocol, with a poorly designed model posing serious challenges to a protocol’s long-term sustainability.
Boon’s model safeguards against these risks by linking token issuance directly to measurable, value-driven community actions, preventing inflation through controlled allocation, purposeful vesting, and transparent distribution.
Let’s take a closer look at how $BOON is allocated.
Rujira Investors (2.3%)
Allocated to early backers from the Rujira ecosystem who participated in Boon’s Ignition raise in September 2024 at a 1.6m FDV.
Vesting: No vesting. Distributed immediately to eligible participants.
Team (20%)
Reserved for core contributors, reinforcing long-term alignment and commitment to Boon’s success.
Vesting: 12-month cliff, followed by 12-month linear vesting.
Airdrop (0.5%)
Allocated to early community members and participants.
Vesting: No vesting. Distributed immediately to eligible participants.
Public Sale (8.7%)
Allocated to a Raydium liquidity pool to support initial price stability and seamless token trading for $BOON.
Vesting: Fully unlocked at TGE to enable immediate trading.
Treasury (12%)
A long-term reserve to fund future development, strategic partnerships, and grants.
Vesting: Linear vesting over 24 months to ensure responsible and phased deployment.
Marketing & Operations (12%)
Fueling platform awareness, campaign execution, partnerships, events, and day-to-day operations.
Vesting: Linear vesting over 24 months to support consistent platform growth and visibility.
Advisors (4%)
Allocated to strategic advisors who contribute long-term insight and guidance.
Vesting: 12-month linear vesting.
Burn Provision (15%)
Tokens will be held in a secure multisig wallet and permanently burned at three key project milestones aligned with ecosystem growth.
Vesting: Permanently removed from circulation through staged burns.
Vesting LP (25%)
Dedicated to incentivized liquidity provision, supporting long-term ecosystem stability and deep market liquidity.
Vesting: Linear vesting over 24 months to maintain ongoing participation.
This carefully engineered model ensures Boon scales responsibly, preserves community trust, and fosters long-term sustainability, mitigating the risks that undermine many Web3 projects.
Boon: Distribute’s Undisputed Utility Asset
While most tokens on Distribute rely on speculative hype and transfer taxes, Boon is built on solid utility.
It combines consistent transaction volume, a revenue-generating subscription model, and deflationary supply mechanics to deliver ongoing value.
Its diffusion model rewards holders, while the mission platform enables real community activation through paid, trackable engagement.
As Distribute onboards new projects, Boon will become the default engagement layer, activating communities, generating fees, and redistributing value to holders to fuel an evergreen cycle of adoption.
The bottom line?
Boon is more than a token. It’s the engine of a real, revenue-generating ecosystem designed for long-term value. We won’t just support the Distribute ecosystem, we will define what utility looks like within it.
Boon: The 2025 Roadmap
The year ahead marks a pivotal phase in Boon’s evolution, moving from early adoption to full ecosystem integration.
Our 2025 roadmap outlines a series of key launches that will expand our utility, deepen engagement, and amplify our reach across Web3.
Q3 Milestones
May 29: Token Generation Event (TGE) on Distribute
May–June: Launch of Solana-based Missions
June: Verified Missions go live with full X API integration
Q3 Milestones
Launch of our whitelabel mission solution, allowing Web3 projects to deploy branded engagement layers powered by Boon
Introduction of leaderboards, enabling gamified community competitions
Prize pools funded by alternative Solana tokens, and support for cross-chain asset rewards
Rollout of expanded mission types, unlocking new formats for creators and protocols
Q4 Milestones
Enhanced gamification mechanics to increase community retention and interaction
Deployment of AI-enabled auto-verification, delivering a scalable, trustless mission experience
From token launch to full gamification and AI automation, Boon’s 2025 roadmap will not only scale our social and technical capabilities but also solidify Boon as the protocol where engagement meets utility.
Closing Thoughts
Boon’s unique concept of AmpliFi, in conjunction with our distinctive revenue model, will set a new standard for SocialFi mechanics within the Distribute and wider Solana ecosystem.
We’ve fought through uncertainty, adapted to new opportunities, and are now positioned to become the Solana ecosystem’s undisputed amplification layer.
AmpliFi. Engage. Own.
Welcome to the Booniverse.
Vesting Schedules
69,775,000 $BOON tokens from the total supply of 100mn are locked up and vesting in the wallets below.
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